Sweepstakes Events
Below is a list of analytics events triggered in Sweepstakes, along with their details.
Note: For a practical implementation reference, explore our , where event listeners have been integrated and forwarded to Google Analytics (GA).
Event List
| Event Name | Event Trigger Condition | Event Properties (not included default event properties as outlinedhere ) | Event Description |
|---|---|---|---|
| session_start | When the user starts a web session. | — | Marks the beginning of a session. |
| session_stop | When the user exits the web session. | duration (in seconds) | Tracks the total session length. |
| view_sweepstake | Triggers when user views the sweepstake details or landing screen | — | Track user viewing sweepstake details or landing screen |
| click_join_sweepstake | Fires when the user taps or clicks the Join/Participate button on any screen, indicating the initiation of participation. | source (string) | Triggered when a user clicks on the Join or Participate button to start participation in the sweepstakes. |
| extra_entry_earned | Fires when a user successfully earns an extra entry after completing a qualifying action (e.g., email submission, referral, or similar) | source (string) | Triggered when a user earns an additional entry through actions such as email submission, referrals, etc |